Sensata Technologies, Inc. Product Marketing Manager in Changzhou, China
The Product Marketing Manager will have a crucial role as someone who deals in the knowledge of the technical components of products and services, as well as understand how to work to make them appeal to customers. This position will work closely with internal and external personnel to properly depict the technical / engineered side of the product(s) or service(s).
Responsible for the technical aspects of product marketing
Identifies, evaluates and recommends marketing opportunities consistent with product line objectives
Conducts continuous research and provide updates on competitor products
Maintains current status of customer requirements for existing and future products
Contribute towards the creation of marketing content in collaboration with corporate marketing
Promote the product within the company, the distribution channel, and to the market and end users
Analyze industries, applications, features, competition, and trends
Effectively communicate with all stakeholders including engineering, marketing and sales staff
Help define the product roadmap (objectives) in collaboration with engineering
Provide timely response to inquiries from customers and field teams regarding products, pricing, and other information
Work with the sales and business planning teams to drive to financial targets for the product line
Work with the product line managers to prepare new product proposals
Develop relationships with partners and complementary product vendors, to make sure that our products are well positioned in the market
Drive new product development activities, identifying critical issues and working with engineering teams to solve them
Experience / Qualifications
A university degree and 4-6 years of experience (i.e. Bachelors degree) or a graduate degree and 2-4 years of experience (i.e. Masters degree) or a higher level degree and 0-2 years of experience (i.e. Doctorate degree)
Must be a team player able to work in a fast-paced environment with demonstrated ability to handle multiple competing tasks and demands
Strong communication skills; oral, written and presentation
Strong organization, planning and time management skills to achieve results
Strong personal and professional ethical values and integrity
Holds self-accountable to achieving goals and standards
Proficient in Microsoft Office programs (Outlook, Word, PowerPoint, and Excel)
Strong interpersonal & collaboration skills to work effectively with all levels of the organization including suppliers and/or external customers
Comprehensively lead the segment business growth.
Build deep insights of the key drivers to enable the business growth and enhance the business competitiveness. Build the strategy and develop the execution plan to materialize the key drivers.
Master segment-relevant sensor products and related technology be able to have the overview of Automobile market trend.
Study & Comprehensive Understand of field regulation as business driver and identify business potential
Develop & maintain business plan, managing product lifecycles, and product positioning in the market place
Oversees market research, monitors competitive activity and identifies customer needs. Establishes pricing strategies and achieve GM target.
Interfaces with engineering, manufacturing and sales to develop new products or enhance existing product(s) or product line(s).
Drive the cross-functional team (sales, PMT, Design Engineering) to jointly work on on the key growth initiatives and the key opportunity.
Identify potential NBOs and support sales team for business closure
Acts as a technical advisor for specific product(s) assigned
Prepare market segmentation reports and Review marketing database on a regular basis;
Other temporary assignment on a needed basis
Position Requirements / Skills:
Min. 5 years of relevant working experience (relevant experience in Automotive B2B market);
Visioning of the segment and results oriented
Good presentation skills towards the cross functions and management.
Proactive working attitude;
Strong team skills and able to work under pressure;
Strong logic & analytical skills;
Quick learner and able to adapt to new business environment;
Excellent English both on oral and written, PC skills. (Word, Excel, Outlook, PowerPoint, etc.);
Deep technical knowledge in gasoline powertrain (Engine/ Transmission/ Exhaust aftertreatment) development is a plus;
- Bachelors Degree or above, preferably Engineering based.
Collaborating at Sensata means working with some of the world’s most talented people in an enriching environment that is constantly pushing towards the next best thing.
Employees work across functions, countries and cultures gaining new perspectives through mutual respect and open communication.
As OneSensata, we are working together to make things work together
If you are an individual who requires a reasonable accommodation in connection with the hiring process and/or to perform the essential functions of the position for which you applied, please make a request to the recruiter or contact firstname.lastname@example.org .
NOTE: If you are a current Sensata employee (or one of our Affiliates), please back out of this application and log into Workday via the Company Intranet to apply directly. Type FIND JOBS in the Workday search bar.
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We are ready for the next century.
Our vision is to be a world leader in mission-critical sensing and electrical protection while satisfying the world’s growing need for safety, efficiency and a clean environment and being a partner, employer and neighbor of choice. Our sensors are the fundamental building blocks needed for a smart, connected, electrified and, ultimately, autonomous world. Click here to find out more about our Future Focus (https://www.sensata.com/about#future)
Sensing is what we do.
In fact, our name Sensata comes from the Latin word sensate for ‘those gifted with sense’. Our focus on sensing is also reflected in our logo, which spells Sensata in Braille.
Sensata Technologies is a world leader and early innovator in mission-critical sensors and controls designed to make the world cleaner, safer and more efficient. Mission-critical means products that are essential and difficult to do. You’ll find our 47,000 unique products in many applications anywhere from automotive braking systems to aircraft flight controls.
Sensata devices are in systems that protect people and the environment, so what we do matters. We take pride in knowing our technologies improve safety, efficiency and comfort for millions of people every day.
If you are an individual who requires a reasonable accommodation in connection with the hiring process and/or to perform the essential functions of the position for which you applied, please make a request to the recruiter or contact email@example.com
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